Pimp’n Aint Easy was built for Donald Hadden from Augusta, Georgia.  When Donald came to us with the idea of the truck he wanted a lot of style and looks built into the truck and all of the comfort of a cab. He also wanted a capable off road vehicle that could do the hard core trails.  

We came up with the idea of a standard cab S-10 as the donor vehicle, so we took the cab and drive train and built a frame for the truck out of 2x3 boxed tubing. Then we built the entire roll cage on the truck out of 1 ¾” x .120” wall DOM tubing. We wanted a stylish aggressive look for the truck so we set up the suspension to ride low, and this also make the truck extremely stable. We decided to use Rockwell axles because of their brute strength and reliability. They are out fitted with brake kits from Ouverson Eng., and the front has a hydraulic ram mounted to it for the steering. All of the suspension points on the truck were set up to take abuse. We used FK 1 ¾ “Rod ends on all of the suspension joints of the truck in a 4 link set up front and rear. The Vortec 454 engine is solid mounted using motor plates. Inside the engine is a custom cam and valve springs. The wiring harness was supplied by Jim Performance and it was made to plug into the factory gauge cluster that was used in a custom built dash. The TH 400 transmission is backed up by a NP 203-205 Doubler built in house here at Wide Open Design. The owner likes the combination of running Super Swamper Boggers in the rear and TSL’s in the front of the rig and we wrapped them around a 15x10 MRW wheel with a custom 1/2" thick aluminum bead lock ring.

There was a lot of time spent on the interior of this truck making all of the dash and roll cage removable so we could replace the cab when body damage occurred. The entire interior is custom and built to feel like you are in the cock pit of a sports car. The tall console makes you feel safe and secure and the dash houses the stock gaugecluster from a Chevrolet truck while the transmission is shifted by a B&M shifter.

When it was time for body work and paint it was decide to go with the bright orange and then all of the flames were laid down to really make this truck truly one of a kind.

The truck has been featured in CRAWL magazine and it was inspiration for the Green Envy project built on Xtreme 4x4 television. We also took the truck to compete in Four Wheeler Magazines Top Truck challenge and came in second place for the competition. It won Judges Pick, best engineered and competitors pick for the competition, though.


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